The concept is congruent with sustainable development goals: innovative quality education as primary goal, and affordable and clean energy, decent work and economic growth, industry, innovation and infrastructure, sustainable cities and communities and responsible consumption and production as secondary goals. TOY2B solves the problems for informal education, for engagement and interaction, for edutainment, for upgrading old ideas and concepts and creating new ones.

Toy2B develops science exhibits such as Wind Rose, Sound Mirrors, Newton’s Craddle, Interactive Book, etc. which are used at science museums, science festivals, institutions (Universities, schools) to stimulate and support an innovative STEAM learning environment and create a hands-on experience.

Along with exhibits, STEAM toys and additional digital content are developed for clients to upgrade their merchandising offer to their visitors, students, etc. Additinally, by developing educational workshops for students and coach-to-coach workshops for teachers and explainers, it is positioning itself as a market leader in the sector of informal education. With many EU funds focusing on the promotion of STE(A)M content, informal education and hands-on experience, resources for Toy2B’s clients are in place.